Client: Champagne Taittinger
Scope: Brand Comms, Social & Content Strategy, Creative Direction & Production, Influencer Engagement, Experiential Events, Partnerships, Media Relations
Results:
Introduced Champagne Taittinger to the US market through comms, social and partnerships strategy generating over 85+ milllion earned impressions in the first three months and helping to become one of the best selling independent champagne brands in the US
Hosted two international influence trips with notable tastemakers such as Alison Roman, Gillie Houston, Diana Yen and Aran Goyoaga, resulting in brand interest and buzz to like-minded audiences
Created and produced on-going social media content to successfully convey the playful luxury of the brand
Produced memorable owned events with tastemakers and media in partnership with magazines such as Cherry Bombe
Press:
New York Times, With Champagne, Big Can Be Beautiful, Too
USA Today, Tour France’s largest family-owned Champagne house
GQ, How To Buy Champagne Like A Grown-Ass Adult